Most people dream about starting a business. Cory Brewer accidentally built one.
- The Accidental Entrepreneur: From Lawn Care to Leadership
- Why Culture, EOS, and Collaboration Changed the Game
- AI, Remote Teams & Buying Back Time
- Why the Trades Will Mint the Next Wave of Millionaires
- The Mindset Shift: From Competitive → Collaborative → Scalable
- Episode Highlights
- Free Resources Mentioned
- If You’re a Trades or Service Business Owner, This Episode Is a Must-Watch
- Ready to Build a Business You Actually Control?
What began as a lawn-mowing hustle for beer money turned into a multi-million-dollar landscaping company, Beyond Landscaping, with 40+ full-time staff, industry-leading systems, and a culture that people don’t want to leave. Today, Cory Brewer joins Richard Canfield and Jayson Lowe to share how a kid who disliked labour work ended up building one of the most successful trades companies in Western Canada.
If you’re a trades or service-based business owner who feels overworked, understaffed, or stuck in day-to-day chaos, this episode will show you what’s truly possible when mindset, systems, and collaboration come together.
The Accidental Entrepreneur: From Lawn Care to Leadership
Cory never set out to build a large company. In fact, he openly admits he didn’t love labour jobs. But he did love people and solving problems.
What started with a lawn mower quickly transformed as demand grew. Yet, like many founders, Cory hit the wall: long hours, no systems, no delegation, and the crushing belief that “If I don’t do it, it won't get done right.”
Everything shifted after a simple but powerful piece of advice from his uncle. It pushed Cory to rethink leadership, reconsider his relationship with control, and begin the transition from operator → owner → leader.
Why Culture, EOS, and Collaboration Changed the Game
Most business owners in the trades believe the biggest bottleneck is labour shortages or competition. Cory discovered the opposite: “People don’t stay because of the company. They stay because of who they get to work with.”
Through implementing EOS (Entrepreneurial Operating System), building a team-driven culture, and embracing collaboration rather than competition, Cory finally stepped out of fieldwork and into real business ownership.
Suddenly, the business became scalable. Cory's time became more valuable. And opportunities multiplied.
AI, Remote Teams & Buying Back Time
One of the most surprising lessons in this conversation is how Cory uses AI tools and remote executive assistants to buy back time and streamline operations.
Scheduling, estimating, communication, recruiting, and admin, all of it became easier, faster, and more reliable once he embraced leverage.
For trades business owners, this is a wake-up call: Technology isn’t replacing you. It’s freeing you.
Why the Trades Will Mint the Next Wave of Millionaires
In a world where many younger workers avoid traditional trades, Cory argues that:
- Demand is increasing
- Skilled labour is shrinking
- Pricing power is rising
As a result, the next generation of millionaires won’t be influencers; they'll be tradespeople who choose to run their companies like businesses, not job sites.
This episode is a roadmap for exactly how to do that.
The Mindset Shift: From Competitive → Collaborative → Scalable
Cory shares openly how pride and secrecy held him back. But when he began sharing ideas instead of protecting them, partnering instead of competing, and delegating instead of controlling, everything changed.
His message to business owners: “Success isn’t about doing everything yourself. It’s about building the team that can.”
Episode Highlights
In this powerful conversation, you’ll learn:
- How he turned a lawn-care side gig into a multi-million-dollar trades company
- Why “revenue is vanity, profit is sanity” changed his entire approach
- How EOS helped him exit day-to-day fieldwork
- Why trade entrepreneurs must build culture intentionally
- How AI & remote executive assistants free up your best hours
- Why collaboration accelerates growth faster than competition
- The real metrics that matter in a trades business
- What success means to Cory today
Free Resources Mentioned
Don’t Spread the Wealth | Keep money in the family for generations
https://dontspreadwealth.com
Cash Follows the Leader | 91-year case study on Infinite Banking
https://cashfollows.com
Growing Your Own Capital | How business owners can control their financing
https://a.co/d/3LnzZhd
If You’re a Trades or Service Business Owner, This Episode Is a Must-Watch
Whether you’re in landscaping, HVAC, plumbing, electrical, roofing, renovations, or any service-based company, Cory’s story will challenge how you think about work, leadership, wealth, and growth.
Building a business shouldn’t cost you your life. With the right structures and thinking, it should give your life back to you.
Ready to Build a Business You Actually Control?
If you're ready to regain control of cash flow, remove financial pressure, and build a system that supports your business rather than drains it, start here:
Book a discovery call with our team
https://www.ascendantfinancial.com/should-you-book-a-call/
We’ll help you map out a Family Banking System®, create liquidity, and optimize how your business finances its own growth.
Questions? Send them to podcast@wealthonmainstreet.com